April 8, 2011

Top 5 Secrets of A Successful Global Business

 Operating a business is no joke. Each day is a learning process, every experience is a chance to be better. To truly operate a successful global business, a person needs to be more than an entrepreneur.

A global business owner needs to be and have more than just skills, computer and technical knowledge, a computer and an internet connection.
Those are just some of the basic things you need. While some people think that operating a global business is easy once you figure out your target market, most business owners need a lot more prodding to even consider exporting their business. It may be lack of confidence or simply, most find it too risky as the international market is volatile.

Here are some tips to make your business a success in a global setting:

  1. Research, Research, Research! - You need to have extensive knowledge of how to export, how to attract your target market, what the latest trends are. Basically, you need to know the ABCs of exporting. If you cannot find the answers you're looking for, ask an expert. 
  2. Set aside your Pride and your Ego - You may know some things some of the time but you don't know everything. It's time for you to network with people who are in the know. Check out exporters who started out small and analyze what sets them apart from you.
  3. Keep your Focus - Too often, businesses fail not because the owners lacked trying, but because they're not trying harder. One failure and some people throw in the towel. You're bound to have a few mistakes, a couple of missteps and if you lose your focus on your goal and what you want to achieve, chances are, you've already lost before you have even begun.
  4. Visualize, Conceptualize and Take a Leap of Faith - You need to have a goal, work on it by having a set of tasks which can help you attain your goal. But more importantly, you have to have the guts to follow through.
  5. Review your Strategies - Whether it's your marketing strategy or your sales strategy, you need to remember that the only constant thing is change. Do not commit the mistake of being outdated. Times are changing and you need to keep up with it in order to have a truly successful global business.

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