March 11, 2010

Global Business and the Promotion

In promoting your business in a particular locality, you must be sensitive enough and understand the dos and don’ts. You should be sensitive enough to the taste and preferences of the local markets. Ensure that your promotion does not offend the sensitivity of your potential clients.

Your business should also be flexible with regards to the government regulations. Before you implement your promotional strategies, you have to check first if it does not violate any rules and regulations. For example, if you are conducting contest or promotional activities, you must know first the limitation of a particular country with regards to the amount of prize or reward. While there are some countries that allow unlimited amount for prizes, but there are some countries that are restricting the amount of prize from a contest. So you should be aware of these regulations so you can promote your business without any violations.

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