Intuit aims to serve small businesses globally using Web accounting services on mobile phones.
Intuit's QuickBooks small business accounting software runs the back office for many of North America's 31 million small businesses. Now Intuit plans to expand globally by targeting 10 Asian countries, including India, Indonesia, Malaysia and South Korea. Collectively, these 10 Asian countries have 250 million small businesses.
You won't see many notebook computers in the street stalls of Jakarta. Yet even a street sweeper has a mobile phone. So Intuit plans to grow globally by developing mobile-based versions of QuickBooks at its Global Business Division office, based in Mississauga, Canada.
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